May 29, 2026 | AI, Blog, Customer Centric, Distribution, Electronics Industry, Strategy
AI Gets You Close. The Last Mile Is Still Human 69% of B2B buyers turn to sales reps to validate AI-generated insights. That is the part of the AI conversation technical sales leaders should not miss. Buyers are using AI. Sellers are using AI. Research is faster,...
May 19, 2026 | AI, Customer Centric, Distribution, Electronics Industry, Leadership, Management, Manufacturer, Strategy
Episode 143 Why Sales Training Matters When Outreach Stops Working Walter Tobin on sales training, customer attention, and the rep-distributor relationship in the electronics channel Episode summary Inboxes are full. LinkedIn connection requests are followed by...
May 12, 2026 | AI, Company Culture, Distribution, Electronics Industry, Leadership, Management, Strategy
Episode 142 Why Building Your Successor Is the Real Leadership Test How Jeff Newell, President of Mouser Electronics, leads a global business by building the leaders behind him Episode summary Jeff Newell is the President of Mouser Electronics, a global...
May 9, 2026 | AI, Blog, Distribution, Electronics Industry, Management, Strategy
AI Sounds Right. That’s the Problem. 94% of B2B buyers used generative AI in their last purchase process. 20% of them said the AI made them less confident in their decision, not more. Buyers are showing up to sales conversations with answers already in hand. The...
May 5, 2026 | AI, Customer Centric, Distribution, Electronics Industry, Leadership, Management, Manufacturer, Strategy
Episode 141 How Leaders Build Trust When Buyers Already Have the Answers What it takes to lead a technical sales motion when AI has changed how customers prepare, decide, and evaluate. Episode summary Lonnie Power has spent close to three decades inside the...
Apr 21, 2026 | AI, Electronics Industry, Leadership, Strategy
Episode 140 Why Combining Two Skills Plus AI Beats Knowing Just One Thing AI fluency, two strong skills, and why the rep who sees around corners stays ahead Episode summary One question after the main recording: how are you actually using AI right now? Hunter Starr...
