Mar 24, 2026 | AI, Customer Centric, Electronics Industry, Leadership, Management, Manufacturer, Marketing Manufacturing, Strategy
Episode 138 Why Judgment Still Wins in an AI-Assisted Sales World Faster tools, smarter research, and why the rep who brings real value still wins Episode summary Hunter Starr, CPMR, is President of Performance Technical Sales, a manufacturers rep firm serving...
Mar 19, 2026 | Blog, Management, Manufacturer, Strategy
The Rules Change. Most Leaders Don’t 82% of startup failures trace back to leadership or management issues, not market problems. That number holds a familiar sting for anyone who has moved from a startup to an enterprise role. The difference is, in enterprise,...
Mar 10, 2026 | Company Culture, Electronics Industry, Leadership, Management, Strategy
Episode 137 How to Lead When the Rules Change Between Startup and Enterprise What Chris Lanier learned moving between Microsoft, startups, and Exein — and why autonomy without judgment is just risk Episode summary Chris Lanier is the Managing Director, Americas...
Mar 7, 2026 | AI, Blog, Electronics Industry, Manufacturer, Marketing Manufacturing, Strategy
Stop Walking In With a Line Card. Start Walking In With a Plan How Modern Reps Are Using AI to Build Trust Before the Meeting Even Starts You walk into a customer’s facility. The engineer barely looks up. You open your bag. You pull out your line card. And the...
Feb 24, 2026 | AI, Electronics Industry, Leadership, Management, Manufacturer, Marketing Manufacturing, Strategy
Episode 136 How to Build Trust as a Modern Rep Using AI to Prep Smarter Conversations Using AI to prepare better, respond faster, and stay relevant Episode summary In Episode 136 of the Leadership in Manufacturing Podcast, host Sannah Vinding continues the...
Feb 20, 2026 | AI, Blog, Customer Centric, Marketing Manufacturing, Strategy
The Rep With a Fax Machine Is Losing If your sales team still measures productivity by windshield time and cold calls, you are already behind. The manufacturing rep role did not quietly evolve. It was forced to. Front doors are locked. Engineers work hybrid....