Apr 1, 2026 | Blog, Electronics Industry, Manufacturer, Strategy
The Tools Are Ready. Most Sales Reps Aren’t AI adoption among B2B sales professionals nearly doubled in a single year, jumping from 24% in 2023 to 43% in 2024. Over that same period, 73% of B2B buyers reported actively avoiding suppliers that send irrelevant...
Mar 24, 2026 | AI, Customer Centric, Electronics Industry, Leadership, Management, Manufacturer, Marketing Manufacturing, Strategy
Episode 138 Why Judgment Still Wins in an AI-Assisted Sales World Faster tools, smarter research, and why the rep who brings real value still wins Episode summary Hunter Starr, CPMR, is President of Performance Technical Sales, a manufacturers rep firm serving...
Mar 19, 2026 | Blog, Management, Manufacturer, Strategy
The Rules Change. Most Leaders Don’t 82% of startup failures trace back to leadership or management issues, not market problems. That number holds a familiar sting for anyone who has moved from a startup to an enterprise role. The difference is, in enterprise,...
Mar 7, 2026 | AI, Blog, Electronics Industry, Manufacturer, Marketing Manufacturing, Strategy
Stop Walking In With a Line Card. Start Walking In With a Plan How Modern Reps Are Using AI to Build Trust Before the Meeting Even Starts You walk into a customer’s facility. The engineer barely looks up. You open your bag. You pull out your line card. And the...
Feb 24, 2026 | AI, Electronics Industry, Leadership, Management, Manufacturer, Marketing Manufacturing, Strategy
Episode 136 How to Build Trust as a Modern Rep Using AI to Prep Smarter Conversations Using AI to prepare better, respond faster, and stay relevant Episode summary In Episode 136 of the Leadership in Manufacturing Podcast, host Sannah Vinding continues the...
Feb 10, 2026 | AI, Electronics Industry, Leadership, Management, Manufacturer, Marketing Manufacturing, Strategy
Episode 135 How Leaders Modernize the Manufacturers Rep Role Using AI and Smarter Workflows Using AI to prepare better, respond faster, and stay relevant Episode summary In Episode 135 of the Leadership in Manufacturing Podcast, host Sannah Vinding sits down...
