Mar 7, 2026 | AI, Blog, Electronics Industry, Manufacturer, Marketing Manufacturing, Strategy
Stop Walking In With a Line Card. Start Walking In With a Plan How Modern Reps Are Using AI to Build Trust Before the Meeting Even Starts You walk into a customer’s facility. The engineer barely looks up. You open your bag. You pull out your line card. And the...
Feb 20, 2026 | AI, Blog, Customer Centric, Marketing Manufacturing, Strategy
The Rep With a Fax Machine Is Losing If your sales team still measures productivity by windshield time and cold calls, you are already behind. The manufacturing rep role did not quietly evolve. It was forced to. Front doors are locked. Engineers work hybrid....