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Featured Episode
Staying Ahead: AI, Online Sales, and Strategies for the Modern Engineering Industry – Tom Wichert – Episode 78
Join host Sannah Vinding and guest Tom Wichert on the Mind the Innovation Leadership Podcast as they delve into the rapidly changing electronics industry and the evolving role of sales and marketing in a global context.
Related Episodes
Why Manufacturing Reps Need To Be Prepared With Digital Tools – Tim Paulus – Episode 05
As a manufacturer representative, you need to be ready to take on any task that comes your way. Whether it’s answering customer service inquiries, responding to emails, or managing inventory, you need to be equipped with the right tools to help you complete each job quickly and accurately.
I invited Tim Paulus and asked him to share some insights into his business and how manufacturing reps need to be prepared with digital tools.
Collaboration across the full value chain – Andrew Schwarz – Episode 04
The manufacturer and distributor of the future will be collaborators. The new normal will be far more technology-driven than it is today. In fact, distributors are already collaborating with suppliers on new products and services that they can offer their customers.
Why manufacturers need to focus on their digital marketing strategy – Bridget Kane-Ferrigan – Episode 03
Today’s manufacturers need to compete in today’s marketplace in order to survive. That means they must adopt new technologies, processes, and strategies to remain competitive. One area where manufacturers need to focus their attention is digital marketing.
How to Humanize Your Brand as a Manufacturer Rep – Rob Brunson – Episode 02
Humanizing your brand means changing your focus away from your product and services, towards your customers.
How to Succeed with Marketing as a Manufacturer Rep – Cameron English – Episode 01
I invited Cameron English, President/CEO of English Technical Sales to talk about his company and what they’re working on with their marketing efforts.
