LEADERSHIP IN MANUFACTURING NEWSLETTER #58
Leading Across Borders: What Global Teams Really Need from You

Hello and welcome to the Leadership In Manufacturing Newsletter—read by 2,400+ professionals in the electronics manufacturing industry. The Leadership In Manufacturing Podcast offers essential advice and leadership lessons to help you enhance your leadership skills. Join us on this transformative journey designed to boost your leadership competencies.
Start Learning Practical Leadership Skills: This newsletter serves as your personal mentor with true stories from industry leaders in electronics manufacturing.
In Episode 116 of the Leadership in Manufacturing Podcast, host Sannah Vinding sits down with Mark Burr-Lonnon, President of EDAC Group, for a compelling conversation on what it takes to lead diverse teams across regions, cultures, and time zones in today’s fast-paced electronics industry.

Three Insights on Leading with Impact
I. Cultural Awareness Is a Strategic Leadership Skill
Leading global teams requires more than a one-size-fits-all approach. Around 20% of how you operate must adapt to local culture—whether that’s where you place a door or how decisions are communicated. Ignoring cultural nuance isn’t just tone-deaf—it’s a missed opportunity for growth, trust, and alignment.
II. Clear Communication Is the Glue in Global Teams
You can’t over-communicate—especially in international organizations. Leading across time zones and borders demands proactive, repeatable communication habits to ensure everyone is seen, heard, and informed. It’s the antidote to disconnection in distributed teams.
III. Listening Drives Trust and High Performance
Listening isn’t passive—it’s active leadership. Following up, recapping discussions, and confirming shared understanding are crucial when working across languages and cultures. This level of attentiveness builds trust, boosts engagement, and empowers diverse teams to thrive.

Quotes From Our Guest
“You can globalize a lot—but there’s always that 20% that must stay local. When you ignore culture, you miss the opportunity to grow your organization.”
– Mark Burr-Lonnon, President, EDAC Group
“If you ignore someone’s input and say nothing, they go quiet—and they don’t come back. Everyone needs to feel heard. Everyone deserves a seat at the table.”
– Mark Burr-Lonnon, President, EDAC Group

Actionable Tip For You
Bridge Cultures Through Better Communication
At your next meeting with a global colleague or remote team, actively ask for their perspective, then follow up with a brief written recap. Include a question like: “What stood out most for you?” or “Did I explain that clearly?” This not only ensures clarity—it also builds trust and shows true respect for diverse ways of working.

Challenge For You
Show Cultural Respect in a Meaningful, Everyday Way
This week, take one small step to acknowledge a colleague’s local custom or cultural value—like approving a workspace change for feng shui. Whether it’s the way a meeting opens, a holiday observed, or simply how feedback is given, showing respect through action builds stronger, more inclusive teams.
Leadership is a journey—not a destination
Thanks for tuning in and growing with us. Stay curious, stay bold, and keep shaping the future of your industry.
Sannah Vinding

Sannah Vinding
Producer & Host, Leadership In Manufacturing Podcast
Sannah Vinding is a distinguished Engineer, B2B Marketing Strategist, and Executive Leader with over two decades of experience in the electronics manufacturing industry.
She is renowned for her technical engineering expertise, innovative product development skills, and strategic marketing acumen.
She is the founder and host of the Leadership in Manufacturing Podcast, where she shares insights on innovation, leadership, and the impact of AI in the manufacturing sector.
With a Master’s degree in Design/Mechanical Engineering from the Technical University of Denmark, Sannah has established herself as a thought leader in her field, dedicated to fostering innovation and driving success through customer-centric marketing strategies.
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