Get Your Story in Front of the Leaders Who Actually Buy
One leadership conversation. A full multi-channel content package. Direct access to a senior B2B audience in electronics, semiconductors, and manufacturing: the people who evaluate vendors, approve budgets, and drive purchasing decisions.
View the PackageAbout Sannah Vinding
Sannah Vinding is an engineer by training and a go-to-market leader by practice. She has spent her career at the intersection of technology, product, and commercial strategy inside the electronics and semiconductor industry.
She created Leadership in Manufacturing to bring real, unfiltered leadership conversations to professionals navigating complexity and change inside technical industries. From Founders and Sales leaders to Directors and VPs, her audience shows up because the conversations are grounded in how these industries actually work.
Her audience trusts her because she speaks their language. The conversations are specific to electronics, distribution, and manufacturing. Not generic leadership advice repurposed from the tech world.
The Audience
This is a senior B2B audience of business leaders and decision-makers in electronics, semiconductor, and manufacturing distribution. Founders, CEOs, Sales Managers, and Directors who run teams, evaluate vendors, and drive purchasing decisions.
Industries
- Electronics & Appliance Mfg 20.6%
- Semiconductor 5.7%
- IT Services & Consulting 4.6%
- Business Consulting 4.5%
- Medical Equipment Mfg 4.0%
Top Job Titles
- Founder 3.4%
- President 2.7%
- Chief Executive Officer 2.6%
- Sales Manager 2.4%
- Product Manager 1.8%
Seniority
- Senior 29.3%
- Director 15.1%
- Entry / Individual Contributor 15.4%
- VP 9.2%
- Manager 9.0%
* Data sourced from LinkedIn analytics for Sannah Vinding's personal profile, March 2025 to March 2026.
Total Cross-Channel Reach
A sponsored guest episode is a multi-channel placement across every platform where this audience is already paying attention. Not a single podcast ad.
Sponsored Guest Episode
One episode. Everything included. Your guest joins Sannah for a leadership-focused conversation that is recorded, published, and promoted across every channel. No recurring commitment required.
Single Sponsored Guest Episode
Full content and distribution package. One-time investment.
What's Included
- Recorded leadership conversationDistributed to Apple Podcasts, Spotify, and all major platforms. The episode focuses on your guest's leadership journey, not product features.
- Dedicated episode page on leadershipinmanufacturing.comSEO-optimized show notes, key takeaways, and full episode embed. Permanent, searchable, and linked.
- RSS and show notes inclusionSponsor mention and your website link in the episode show notes, distributed to every podcast platform with every download. This placement is permanent and remains live for the lifetime of the episode.
- Sponsor page listing with live linkYour brand listed on the show's dedicated sponsor page for the duration of the partnership.
- Newsletter mention in the episode editionFeatured in the episode newsletter reaching 4,500+ subscribers across email (62.5% open rate) and LinkedIn newsletter.
- YouTube uploadFull episode published with optimized title, description, and tags. The episode and its sponsor credit remain on the channel permanently.
- Social promotionThe episode is promoted across Sannah's channels during the episode week.
Why This Works for B2B
Podcast downloads are one metric. But the real value is the audience quality and cross-channel context that builds trust over time.
Ready to Get in Front of This Audience?
Guest spots are limited per episode cycle to maintain quality and relevance for the audience. Reach out directly to check availability and start a conversation.
Or connect via LinkedIn: linkedin.com/in/sannahvinding
Email Sannah Directly