Reach the Decision-Makers and Leaders Who Actually Buy
400,000+ annual organic impressions to a niche B2B audience in electronics, semiconductors, and manufacturing. Founders, CEOs, Directors, and VPs with real purchasing influence.
View Partnership PackagesAbout Sannah Vinding
Sannah Vinding is an engineer by training and a go-to-market leader by practice. She has spent her career at the intersection of technology, product, and commercial strategy inside the electronics and semiconductor industry.
She created Leadership in Manufacturing to bring real, unfiltered leadership conversations to professionals navigating complexity and change inside technical industries. From Founders and Sales leaders to Directors and VPs, her audience shows up because the conversations are grounded in how these industries actually work.
Her audience trusts her because she speaks their language. The conversations are specific to electronics, distribution, and manufacturing. Not generic leadership advice repurposed from the tech world.
The Audience
This is a senior B2B audience of business leaders and decision-makers in electronics, semiconductor, and manufacturing distribution. Founders, CEOs, Sales Managers, and Directors who run teams, evaluate vendors, and drive purchasing decisions.
Industries
- Electronics & Appliance Mfg 20.6%
- Semiconductor 5.7%
- IT Services & Consulting 4.6%
- Business Consulting 4.5%
- Medical Equipment Mfg 4.0%
Top Job Titles
- Founder 3.4%
- President 2.7%
- Chief Executive Officer 2.6%
- Sales Manager 2.4%
- Product Manager 1.8%
Seniority
- Senior 29.3%
- Director 15.1%
- Entry / Individual Contributor 15.4%
- VP 9.2%
- Manager 9.0%
* Data sourced from LinkedIn analytics for Sannah Vinding's personal profile, April 2025 to April 2026.
Total Cross-Channel Reach
Sponsoring Leadership in Manufacturing is a multi-channel placement across every platform where this audience is already paying attention. Not a single podcast ad.
What Sponsors Receive
Every sponsorship is a coordinated placement across multiple channels. Not a single ad read. Your brand shows up every episode cycle.
Podcast Opening Mention 6-Month + Annual
Sannah opens each sponsored episode with a brief intro, your brand name, and a welcome. Every listener hears your brand before the conversation starts.
End-of-Episode Mention Annual only
Annual Partners receive an additional brand mention at the close of each sponsored episode, reinforcing recall across the full listen.
Dedicated Episode Page Listing 6-Month + Annual
Your brand is listed as the sponsor on the dedicated episode page at leadershipinmanufacturing.com. Permanent, searchable, and linked.
RSS and Show Notes Inclusion 6-Month + Annual
Your brand mention and website link appear in the episode show notes distributed via RSS to Apple Podcasts, Spotify, and every major platform.
Dedicated Sponsor Page with Live Link 6-Month + Annual
Your logo and a live link to your website appear on the Sponsors page at leadershipinmanufacturing.com for the full duration of your partnership.
Newsletter Mention 6-Month + Annual
6-Month Partners receive a newsletter mention in each sponsored episode edition. Annual Partners receive a featured placement with more prominent positioning across email and LinkedIn, reaching 4,500+ subscribers at a 62.5% open rate.
Social Media Amplification Annual only · LinkedIn, Facebook, Instagram
Episode posts on LinkedIn, Facebook, and Instagram during your sponsored episode periods mention your brand, extending reach across 180K+ social impressions per episode cycle.
Sponsorship Packages
Two partnership options: Empowerment Alley (6 months) and Legacy Builder (12 months). Both are multi-episode commitments built for brands that want consistent presence and real recall with this audience.
- Opening mention in 4 episodes (intro, brand name, welcome to the show)
- Dedicated episode page listing on each sponsored episode
- RSS and show notes inclusion, distributed to all podcast platforms
- Sponsor page listing with live link for the partnership period
- Newsletter mention in each episode edition
- Opening mention in 8 episodes (intro, brand name, welcome to the show)
- End-of-episode mention in all 8 episodes
- Dedicated episode page listing on each sponsored episode
- RSS and show notes inclusion, distributed to all podcast platforms
- Top placement on sponsor page year-round with live link
- Featured newsletter placement across email and LinkedIn (4,500+ subscribers, 62.5% open rate)
- Social media amplification during sponsored episode periods on LinkedIn, Facebook, and Instagram
Why This Works for B2B
Podcast downloads are one metric. But the real value is the audience quality and cross-channel context that builds trust over time.
Ready to Get in Front of This Audience?
Sponsorship slots are limited per episode cycle to maintain quality and relevance for the audience. Reach out directly to start a conversation.
Or connect via LinkedIn: linkedin.com/in/sannahvinding
Email Sannah Directly